Using the right SEO software is one of the most important things you can do for your website’s success but finding it is not always easy. The products you hear the most about are often just the most advertised and not necessarily the best, or at least not the best to fit your particular needs.

For the most part, just about any product can help you in some way unless it’s a real piece of junk. So if you already have one and are not getting the results you want, try to spend a little more time with it and make it pay off. But if you are looking, read on. This article covers 3 that have helped thousands get the ranking they need. Even if one is not right for you, you can see what the top rated tools do.

But before we dive into the tools, let’s look at why we need them. In short; using SEO software is like buying time and expertise. A good piece of software will save you tons of time and give the results you’d get from a search engine optimization expert. If you have plenty of spare time to study and do manual SEO each month, you can save a hundred or so dollars and do it all without a tool. If you’d like to see faster results and focus your time in other areas, it’s probably worth the money to buy a good product. Of course with so many claiming to be the best, the hardest part is finding the one that will work for you.

Over the past nine years, as an SEO consultant, I’ve used over a dozen well known, and not so well known SEO tools. The results have varied from “Wow!” to “What a waste!” We’ll focus on the “Wows!” three types, one of which is likely to do what you need; 1.) Jumpstart (for maximum return with minimum cost), 2.) Site Owner’s Best Friend (to tackle major SEO tasks and more), and 3.) SEO Pro Pick (what SEO professionals use to get the best possible results in the least possible time.)

By Haadi